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Volume 6, Issue 1, February 2017, Page: 1-6
Study of the Bandura’s Social Cognitive Learning Theory for the Entrepreneurship Learning Process
Luluk Tri Harinie, Department of Management, Economics and Bussiness Faculty, Palangka Raya University, Palangka Raya, Indonesia
Achmad Sudiro, Economics and Business Faculty, Brawijaya University, Malang, Indonesia
Mintarti Rahayu, Economics and Business Faculty, Brawijaya University, Malang, Indonesia
Achmad Fatchan, Mathematics and Natural Science Faculty, Malang State University, Malang, Indonesia
Received: Jan. 4, 2017;       Accepted: Jan. 19, 2017;       Published: Feb. 23, 2017
DOI: 10.11648/j.ss.20170601.11      View  9268      Downloads  1465
Abstract
This paper aims to study the Bandura’s social cognitive learning theory as a basis for understanding the learning process of entrepreneurship to foster individuals’interest in entrepreneurship through family role model. Through this study are expected to be able to observe the behavior of entrepreneurship displayed by models, and can add insight and knowledge in the entrepreneurship field. Bandura's theory emphasizes the continuous reciprocal interaction between the factors of individuals’ behavior (cognitive) and environmental influences in understanding social cognitive learning process. Therefore, learning in this theory is more aimed at observational learning and the process set of the four interrelated components: attentional processes, retention processes, motor reproduction processes, and motivational processes. The fourth component is the one used in the process of entrepreneurship learning to cultivate individuals’ interest in entrepreneurship.
Keywords
Social Cognitive Learning Theory, Interest in Entrepreneurship, Attentional Processes, Retention Processes, Motor Reproduction Processes, Motivational Processes
To cite this article
Luluk Tri Harinie, Achmad Sudiro, Mintarti Rahayu, Achmad Fatchan, Study of the Bandura’s Social Cognitive Learning Theory for the Entrepreneurship Learning Process, Social Sciences. Vol. 6, No. 1, 2017, pp. 1-6. doi: 10.11648/j.ss.20170601.11
Copyright
Copyright © 2017 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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