Volume 4, Issue 2-2, April 2015, Page: 1-8
Social Responsibility of Corporate Managers towards the Quality of Products-Services
Fereidun Azma, Department of Management, Islamic Azad University, Aliabad-e Katul Branch, Iran
Reza Norouzi, Department of Management, Islamic Azad University, Aliabad-e Katul Branch, Iran
Fereshte Soltani, Department of Sociology, Babol University, Mazandaran, Iran
Received: Jan. 7, 2015;       Accepted: Jan. 21, 2015;       Published: Feb. 11, 2015
DOI: 10.11648/j.ss.s.2015040202.11      View  2503      Downloads  75
Abstract
The environment of corporate is rapidly changing and the presence of international trade and multinational corporate with global supply chains intensify such changes. Many corporate have increasingly become aware of the direct economic value of corporate social responsibility and can have a positive impact on the society and their environment by integrating it as a strategic investment with the main business strategy and their management activities, and not only produce profits for today, but also establish their future position. In the current study, different definitions of corporate social responsibility are first addressed then, various perspectives in the field of social responsibility are investigated and the importance of social responsibility is explained. In addition to the enumeration of its benefits in trade and business, its role in improving the quality of products / services is discussed.
Keywords
Social Responsibility, Quality, Corporate Managers, Corporate, Customers
To cite this article
Fereidun Azma, Reza Norouzi, Fereshte Soltani, Social Responsibility of Corporate Managers towards the Quality of Products-Services, Social Sciences. Special Issue:Performance Assessment of Social Responsibility Issues Considering ISO 26000. Vol. 4, No. 2-2, 2015, pp. 1-8. doi: 10.11648/j.ss.s.2015040202.11
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